
Lucy Russell Byrne
Director, Grammar Nazi and Formatting Fascist
Lucy has been telling stories for as long as she can remember. Before starting Girl Friday Media, Lucy studied musical theatre, worked in film and theatre production, wrote and directed cabaret shows and wrangled children. This mixed bag of professional experience, while diverse, developed her enthusiasm for collaboration, creativity and attention to detail.
Lucy graduated from the University of Adelaide in 2014 with a Bachelor of Media and Bachelor of Arts (English Major).
Lucy took the leap and started Girl Friday Media in January 2017, after discovering her love of brand strategy and communications working in the not-for-profit sector – where money is tight and story is everything.
Lucy loves working with coaches and sole-traders who are passionate about creating great outcomes for their clients and making the world a better place.
Lucy is a massive nerd for news, theatre, and celebrity gossip, and is a proud member of the Port Adelaide Football Club. She is a homebody, an enthusiastic cake decorator and a sensational daggy dancer. She has been married to her husband, Boyfriend, for five years and gave birth to the funniest person she’s ever met, Sadie, in February 2018.